The Skrufff team will be temporarily relocating to Amsterdam next week as Jonty Skrufff moderates and appears on seven panels at this year’s Amsterdam Dance Event.
Also DJing on Friday night at Club Home (alongside Da Fresh, Christian Cambas, John Acquaviva and Anthony Attalla) in the day time he’s moderating panels on new talent (Room at the Top: http://bit.ly/nKg9ju) and Russia (http://bit.ly/qhBDXO ) plus a heavyweight panel Staying Alive on Friday afternoon (http://bit.ly/pUtuTi )
“Staying Alive features six of the sharpest, most opinionated, accomplished characters in today’s music business, chatting about everything from egos (how should you handle out of control artists?), releasing music (are albums obsolete?) and surviving failure, I think it’s going to be particularly interesting,” said Jonty.
“The panel is all about how to survive and thrive in today's music business and all six (Mute Records founder Daniel Miller, Ed Banger chief Pedro Winter, Cream CEO James Barton, Mo Wax’s James Lavelle, Wall Of Sound’s Mark Jones and Pieter van Bodegraven (Talpa) are full of knowledge, experience and ideas.”
On Wednesday he introduces upcoming talents DJ Nastia (Ukraine), Claudia Cazacu (Romania, London) and Egbert (Holland) on Room at The Top, discussing how they’re carved themselves niches in today’s massively overcrowded club scene. Legendary R&S chief Renaat Vandapapaliere (Belgium) is also on hand, discussing how he reinvented his seminal label two years ago (almost 20 years after he first helped popularize techno).
Thursday’s program includes a panel on Russia plus another on Ibiza, featuring panelists including Judge Jules and Ibiza Voice chief (and until recently Cadenza/ Luciano guru Samuel Guetta).
Alongside more panels scheduled for Friday and Saturday (including Radio: How relevant is radio to the next generation?), Staying Alive and Dave Clarke’s Demolition panel, he also DJs at Anthony Attalla’s party at Club Home, on Friday night (http://bit.ly/pTjBlj )
“ADE’s greatest attraction is its audience, which is comprised predominantly of independent music people who are paying their own way to be there,” Jonty added.
“I’m looking forward to meeting up with old friends and connecting with new ones- please come and say hi if you’re at one the panels or see me rushing round Amsterdam. I’m the one with the big black umbrella with a yellow stripe.”
Seb Mortimer (Skrufff.com)